The Rise of Ecommerce—Infographic
Ecommerce isn't new, but as the pandemic shifted buyer behavior online in unprecedented ways, it's more likely than ever that a significant portion of your customer base is looking to purchase your product or order services online. eMarketer's US Retail and Ecommerce Snapshot from the Time Spent with Media 2021 Update details the current state of ecommerce and forecasts what we'll see in 2022. We highlighted some of their key findings in this infographic.
Written by Robin Voter
Robin Voter strategically develops martech campaigns into revenue-growing assets for B2B and considered purchase clients. Her background includes marketing automation, content strategy, project management, SEO, PPC, and PR. Robin combines her tactical know-how with strategic vision and leadership as Icon's Director of Strategy & Analytics.